The Association of Free Community Papers - Conference


    Association of Free Community Papers

TLI Adds More Classes
Implements Certification Exam

Once again The Leadership Institute will introduce new topics and continue with our entire course catalog. Check out the listing of offerings and you will understand why you need to get your top performers into these classes. It can only improve their effectiveness and increase your sales!

TLI101 - Improving Your Teams Closing Ratio
You can do everything right during your sales process, but if you miss this step its over. Learn techniques and skills that will help you manage the closing portion of your sales process more effectively.

TLI102 - Prospecting: The Key To Selling Success
Every great book begins with an exciting first page that grabs your imagination, pulls you into the story and leaves you wanting more. This course will teach you how to grab a prospect's attention and turn your cold calls into warm appointments.

TLI103 - Answering the Classic Sales Objections

No good sale is ever won without a fight! Prepare yourself for sales combat by learning how to uncover, confront and overcome the most common sales objections.

TLI104 - Opening a Sales Dialogue
Congratulations! You've secured an appointment... but how do you make a great first impression and engage the customer in the process? This class will focus on building an agenda, confirming buy-in from the customer and managing any objections that might occur at this point in the sales process.

TLI105 - Communicating Through Listening
Put your prospecting, customers and employees on a pedestal without saying a word. In this course, you'll discover the power of effective communication through a variety of listening concepts and techniques.

TLI106 - Identifying & Developing Needs with Effective Questioning

If your prospects don't believe they need your product, they will not buy your product. In this course you will learn how to ask probing questions that lead to implications and help your prospects identify their own need for your product.

TLI107 - Making Recommendations using Features, Benefits & Value

What happens when you uncover a need? Learn how to make sound recommendations by offering the features and benefits of your products that illustrate the VALUE of your product in your customer's mind. This course focuses on building a recommendation that is the solution to your customer's problem(s).

TLI108 - The 4 Elements of an Effective Advertising Campaign
This course offers a straightforward recipe for successful advertising programs. We will explore how mixing the concepts of Value, Impact, Circulation and Consistency will produce customers for life.

TLI109 - Creative Leadership for Managers, Supervisors & Team Leaders

Motivate your employees! Inspire your co-workers! Boost your bottom line! Get outside yourself and get your creative juices flowing as we explore why organizations need creative leadership techniques.

TLI111 - Selling Against the Competition
This session covers positioning your publication relative to your competition in your prospect's mind. Using your strengths and exploiting you competitor's vulnerabilities to win and keep business.

TLI112 - Writing Effective Business Proposals
Need to write a proposal, but have no idea where to start? This class will teach you the basics of writing an effective, thorough and customer-focused business proposal.

TLI113 - Power of Praise
Learn to develop your staff by "praising them to success." This session will cover how to use praise to motivate your people to adopt behaviors that will increase their effectiveness.

TLI114 - Coaching and Mentoring

Learn how to impart your knowledge of business and life to the people who work for you and use these skills to ensure the success of your enterprise -- today, tomorrow, and far into the future.

TLI115 - Time and Territory Management

Never have enough time? Feeling like you can’t cover your entire territory effectively? Learn the art and science of maximizing your time and getting more out of your sales territory.

TLI116 - Selling Network Advertising
The world is your territory when you know how to effectively sell network classifieds. Learn how to identify network prospects and sell national advertising programs to increase your profits and expand your advertisers reach.

TLI117 - Holding an Effective Meeting
Learn to run meetings that are interesting, informative and inspirational. Gain a wealth of practical advice on planning, running and getting the most from your staff meetings.

TLI118 - The Anatomy of an Effective Ad
As a sales rep, it's your bottom line that's affected when the ad doesn't work for your client. This course discusses the visual elements of an effective ad-- from layouts that sizzle to messages that entice readers to respond. Additionally, you'll receive an ad analyzer-- a tool to help you judge your own advertisements' effectiveness.

TLI119 - Hiring and Recruiting
Put your prospecting, customers and employees on a pedestal without saying a word. In this course, you'll discover the power of effective communication through a variety of listening concepts and techniques.

TLI121 – How to make money with your on line product *
Maximizing your selling potential when your product is on line could be the difference between success and failure in the 21st century. Learn easy to use, tried and true methods to make money on the web.

TLI122 – Building strong relationships even with your most demanding customers *
It cost 5 times as much effort to find a new customer as it does to keep one.  Learn the keys to mastering business relationships even with your most difficult customers.

TLI123 – Integrity in business *

This powerful workshop offers a snap shot of how important integrity is in every aspect of your business. Give your business the credibility you seek to set yourself apart from you competition in the market place.

TLI124 – Selling against the Yellow Pages *
The Yellow Pages continues to be a formable opponent in the advertising world. Develop and master the art of maximizing your strengths and attacking the weakness of the Yellow Pages to win the battle for your clients advertising dollars.

TLI125 – How to succeed in a tight economy *

When the going gets tough… do you or your sales team run and hide or adapt and persevere. Learn sales strategies and Techniques that will build confidence and get sales results in a tight challenging economy.


The 2007 AFCP Conference was a great success.

Please keep this site link for information about the 2008 AFCP Conference coming soon 


 


 

AFCP
200 Union Blvd., Suite 205
Lakewood, CO 80228

(877) 203-2327
(781) 459-7770 -- fax
afcp@afcp.org



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